Thanks to BookTok, the network of book lovers on TikTok, the science fiction romance “Ice Planet Barbarians” has been catapulted from niche obscurity to overnight fame with a single viral video.
How sexy blue aliens invaded Amazon's bestseller lists
'Ice Planet Barbarians' author Ruby Dixon and TikTok influencer Emma Carter talk about the rise of the sultry, escapist series, which grew in popularity via BookTok.